Applovin CEO Adam Foroughi has highlighted the company’s scale, noting that advertisers spend “well over $11 billion dollars ...
On January 5, Google removed all App campaign placement data from several reports within the Google Ads API and the AdWords API. “We made this change because the data provided didn’t fully represent ...
Ian Harris is head of creative labs at Vungle. As consumers become increasingly comfortable making in-app purchases while on their mobiles, there can be little doubt that mobile will continue to be ...
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