Add Yahoo as a preferred source to see more of our stories on Google. Why do we feel so satisfied when we score a great deal? Behavioral economists say it’s because of the “pain of paying” — the ...

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Online shopping websites have gained popularity and played a big part in our culture over the past few years. We all try to acquire the highest-quality item we can afford, but very few of us can make ...

CHANDLER, Ariz. — Bashas' here is positioning itself as a discount-friendly retailer by expanding a program that teaches people how to use coupons more efficiently. Free Coupon Sense classes are now ...

Why do we feel so satisfied when we score a great deal? Behavioral economists say it’s because of the “pain of paying” — the psychological discomfort of spending money. Coupon apps help soften that ...