The broadcaster will show specially created ads twice per game during scrums, with timing overseen by ITV Sport's production ...

England’s win over Wales on Saturday in the Guinness Men’s 6 Nations has delivered ITV’s biggest peak audience of the year with 5 million viewers across ITV1 and ITVX.

SIX Nations fans will see split-screen adverts DURING matches when the tournament opens tomorrow. And ITV could expand the idea to this summer’s World Cup. UK commercial broadcasters have ...

The first two editions of rugby’s new Nations Championship will be shown free-to-air on ITV in the United Kingdom after the broadcaster struck a significant new deal. ITV renewed its deal as the ...

BBC Sport and ITV Sport have announced their live match split for the FIFA World Cup 2026, confirming how UK audiences can watch every game from for free. The tournament kicks off on June 11th hosted ...

UK commercial broadcaster ITV’s sports production arm has been selected by rival free-to-air network Channel 5 to produce coverage of World Snooker Tour (WST) events, beginning with the Players ...

ITV has agreed a new deal with Six Nations Rugby to air major rugby competitions free-to-air until 2029, with a minimum of 124 fixtures over the next four years. ITV and STV will be the exclusive free ...

Sports host Laura Woods announced she is doing okay after collapsing on-air during live coverage of a women’s soccer match Tuesday evening. The incident occurred during the first few minutes of ITV’s ...