Rectangular barcode blocks have been slapped on to products for more than forty years now.In fact, the first barcode was used on a pack of Wrigley’s Juicy Fruit chewing gum in an Ohio store in 1974.

The UPC barcode, appearing as a sequence of vertical lines on a product label, revolutionized the retail industry 50 years ago by automating price lookup at checkout. While the technology has endured, ...

Even the smallest operational detail can make or break a product’s success, and few details are as deceptively simple yet powerful as a barcode. For businesses that manufacture, package, or sell ...

Ship Bottom Brewery teamed up with GS1 US and Avery Dennison and used 2D barcodes on their ales as an engagement tool to see which customers consumed the new flavors. We rely on QR codes for a number ...