The marketing move reflects a shift towards platform-native content and real-time engagement, with brands increasingly ...

The initiative screened hundreds of women through specialized FibroScan camps, while also spreading awareness about lifestyle ...

YouTube has elevated Abhinav Rastogi to the role of global marketing director for YouTube Shopping. He is based in Singapore ...

Swiggy Instamart’s Marketing Head Abhishek Shetty believes q-commerce's next wave of growth will be driven not by speed, but ...

The mandate covers strategic communications, with a focus on luggage, bags and travel accessories as the brand sharpens its presence in the Indian market.

EY has recently elevated Jerin Verghese to director – brand, marketing and communications, EY India. She has been with the organisation for about 17 years. Prior to this she was working as associate ...

The platform offers a curated preview of pandals, letting visitors engage with artistic themes and design elements before peak festival crowds.

In her new role, Sonnika will be responsible for driving strategic advertising partnerships, expanding revenue opportunities, and strengthening relationships with brands and agencies across the region ...

Haldar joins the company from ADF Foods, where she most recently served as Head of Marketing - India & International.

We track everything from clicks to followers—but are we measuring success, or just collecting comforting numbers that hide deeper cracks in brand performance?

As reels eat into episode time and second screens take over, India’s entertainment industry faces a defining question: can long-form storytelling still hold attention?

In a market chasing global cool, Killer Jeans is betting that familiarity, scale, and a sharper price tag can still stitch together relevance.